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Insights

Stay in the loop with the latest buzz, expert advice, and essential insights tailored to grow your business faster, bigger and better

Listen: The Hidden Power of No In a Negotiation

Listen to Mind and Metrics CEO Lica Wouters give her insight into Chris Voss's book on negotiation, and provide advice on how she closes deals.

Three Common Workplace Communication Issues and How to Address Them

Poor workplace communication can be more difficult to spot than you'd think. Learn how to promote cross-team collaboration and increase productivity.

Customer Acquisition Costs on the Rise? Data Privacy Changes May Be Why

Companies have reported increased customer acquisition costs, and one reason behind this is consumer data privacy changes making tracking more difficult.

We Rounded Up the 7 Best AI Resources for Businesses

AI can help career creatives like graphic designers and copywriters create assets quicker and more efficiently. Here are the best AI tools for businesses.

Want to Use ChatGPT for Blogging? Watch Out for These 5 Issues

Can OpenAI's ChatGPT write an entire blog by itself? Learn how to best use AI to write blogs, and common issues that occur during the writing process.

Page Speed is Not a Panacea: Why E-A-T Matters More Than Technical SEO

Worried about your page speed? Technical SEO matters - but maybe not as much as you think. Learn more about how Google ranks websites.
SEO

How to Combat Inflation by Optimizing the Customer Experience

Customer retention is the backbone of a successful business, especially during economic downturns. Learn how to keep your customers coming back.

How to Know When it’s Time to Redesign Your Website

Learn the signs that your website needs a redesign, and how an updated and optimized website can increase customer retention and website SEO.

The 6 Types of Tools You Need for Remote Work Collaboration

Read about how to make remote team collaboration work using a tech stack of digital tools. Create a productive and connected remote team with these 6 tools.

Benefits of Revenue Operations for Your Marketing Strategy

If you’re looking to elevate your marketing strategy, listen up. Click here to learn more about incorporating Revenue Operations into your business plan.

How to Advertise on Hulu and Amazon: A Guide From Their Ad Partner

Mind and Metrics is now an advertising partner for Hulu and Amazon. Here is a guide to the ad types both platforms offer.

Smarketing Essentials: The Importance of Sales and Marketing Alignment

Aligning sales and marketing strategies delivers excellent results. Learn the importance of sales and marketing alignment for your business in this guide.